People Are Spotting a ‘Hidden Detail’ in the Coca-Cola Logo

something else, our brains naturally try to make a connection.

In this case, the combination of:

red background + white cross-like shape = Danish flag

is an especially easy association to make.

Once someone points it out, you may find yourself unable to unsee it.

That’s part of what makes hidden-detail puzzles and optical illusions so entertaining. The

image hasn’t necessarily changed—we’ve simply been given a new way of interpreting it.

Coca-Cola Actually Used the Idea

Here’s the part that makes the story even more fascinating.

The resemblance was reportedly turned into a real Coca-Cola marketing idea in Denmar